The first order is the one that decides the next twelve.
A fraudulent subscription signup does not cost you one order. It costs every shipment until the chargeback arrives. Verify AI scores the first order so the recurring ones are worth having.
Three things that happen every week
Fraud is discovered on the third shipment, after three months of goods have gone out.
Free-trial and first-box offers attract account farming that looks like growth.
Cancelling a subscriber over a suspicion nobody can articulate is a bad look.
The shape of it for your business
- STEP 1
Score at signup
Post the first order to the API from your checkout or your subscription platform webhook.
- STEP 2
Use the behavioral family
Account age, first-order value against the customer average, and order velocity are read together rather than as separate rules.
- STEP 3
Hold the shipment, not the account
The recommendation distinguishes between an order to verify and an order to reject, so a real customer gets a phone call rather than a cancellation.
- STEP 4
Re-score on the anomalies
Score again when the address or payment method changes. Each run is stored, so the pattern across a subscriber is visible.
Where to start
Everything runs on every order. These are the parts this business tends to care about first.
What subscription brands ask
Can we score every renewal?
Does it integrate with our subscription platform?
What data do you keep about our subscribers?
It is the same engine either way
Score the orders you already know the answer to.
Five free credits is roughly twenty orders. Point them at last month and see whether the scores agree with what happened.
5 credits on signup · no card required